Would AAMFP be better if it would NOT be considered a game, like Dear Esther?

[SurvivalHorror]

If the Chineseroom wants to tell stories, they should not make games because they don't know what makes games fun.
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Its fine if they make games imo, but what they shouldnt be doing is hitching a ride on the name of Amnesia and using deceptive marketing techniques in order to sell. They should show their game for what it really is, an interactive novel. If its successful fine, but don't tarnish the great work by frictional in pushing the limits of the horror genre by hitching a free ride then coming up with something we never intended to buy. I guess the old saying holds true in this case. If you want something done, do it yourself.

To answer the thread's question, I don't feel terminology would affect the actual reaction of players to the game, but it would have attracted the correct and appropriate, albeit smaller audience towards the game, those interested in an interactive horror novel. What they did wrong was to try to market themselves in a deceptive way.