Very nice read but some of the thoughts I don't agree with completely. It seems like he is against difficulty in general as they ruin the experience when they are actually important aspects of many games. Most stealth games for example would not work if they were just emotional experience that can not be lost (there would be no tension), and yet many of these games do manage to be emotional. It's a tough subject to talk about I think, because the definitions and opinions are so varied, but the bottom line is that games need gameplay. If there is nothing for the player to do it might as well be a book or a film.
What I think needs to be done, instead of cutting out gameplay overall in favor of the experience, is make it integral to the experience. Difficult to do and rarely done right but not totally unfeasible. If you make the player care about what he's doing, the experience is going to be much more rewarding than if you just don't let the player do anything. Perhaps I completely misunderstood the article, but that's how I interpreted it anyway. All of the other points I agree with though.