Definitely doing some of the AAMFP teasing, they have a little puzzle set up over here:
https://nextfrictionalgame.com/
A mysterious icon in the social media links that has the title of suWaF-aldV4
They also have a puzzle on their Google Drive (press Kit link above) that I've been trying to put together but there seems to be missing parts so I gather they have set up some kind of anagram for us to work out.
Each piece of the puzzle has a letter or a number: 1aDKkmosTvx
There is also a thread made in the announcements called ??? created by a "Guest" here:
https://www.frictionalgames.com/forum/thread-56731.html
There is also another mysterious file in the Google Drive under ??? called c and it's just an image of a c/.
I could be looking into things a little too deeply but in the website above, there is meta data in the header that might be some more stuff related to the puzzle: <meta name="artefact" content="pBW3V85Y-I4">
The reason I highlight this is it seems interesting that they have a video human embryo looping above the FG logo.
I'm wondering if it's a link or something to another website.