GDI generic is...nothing. Actually this is the lowest default graphics just to run Windows, maybe a movie and see what the screen displays. So, it seems that the launcher will not run with your default gpu card which is HD5470. At least we found the problem. That should be drivers problem. Are you sure you are running Catalyst 11.6 which is the latest?
Do this: Download
Driver Sweeper
Make sure you are still on GDI Generic. If not, uninstall the AMD drivers.
Select all ATI, AMD, NVIDIA traces and if it founds something delete them all.
Reboot your system and then download this:
http://sites.amd.com/us/game/downloads/P...n7-64.aspx
After installation reboot your system again. Make sure that in device manager your AMD card appears and try launching the launcher again.